Author: ryder

  |   Insights, Marketing   |   No comment

You Can Quote Me on That

Whether it’s authoring press releases, endorsing an organization you sponsor, or talking to the media, chances are, at some point, you will be asked to provide a quote. Forgoing the chance to be quoted is a missed opportunity to communicate what is important about your...

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09 May
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  |   Insights   |   No comment

Selecting an Association

Professional Associations can be an important part of your business development strategy. Sponsoring them often requires a significant investment of finite marketing funds, so picking the right association(s) is important. Further, evaluating the total investment required to make your sponsorship pay off must be considered...

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15 April
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