Thirty years ago public agencies did not have websites. How the world has changed! Today, the website is the central hub for a public agency’s communications with those it serves and partners with. Residents, businesses, vendors, investors and other public agencies rely on websites to convey information or provide access to critical data.
A bevy of website service providers have risen up that are focused on local government’s need for website tools and technologies. Names like Granicus, CivicPlus, OpenGov, CivicLive and Revize routinely booth at local government conferences and sell into the space. It is a hot market with a lot of tools.
A common challenge among cities is the maintenance and upkeep of content on websites. Old information lingers too long. New information does not land on the website in a timely fashion. Sometimes new features are rolled out from the website company but your end-users are not trained to implement the new features. Finally, keeping staff up to speed on how to use the website content management system takes a lot of time and for most of them, it is a low priority in their job.
In our work with over 150 public agencies, Tripepi Smith has seen these challenges play out and we understand the gaps cities face in extracting as much value as possible from their websites. That is why we are launching the Cloud Webmaster service offering.
Cities can now hire a team of content management specialists who know how to use the tools and technologies of the common local government website platforms used in the market today. Our team is available seven days a week to help public agencies update and change content on their websites. Now you have a single partner to manage the website content and you can save time for your swamped in-house staff who want to focus on writing the staff report, not publishing it to the website.
Publishing content with Cloud Webmaster is as simple as sending an email, making a phone call or firing off a text message with a directive. Your Cloud Webmaster team will get the content you provide published quickly and update you on the status of the effort. Better yet, if you need content written, we can engage a writer on our team to first craft the content, seek your approval and then publish it to the appropriate page or space on your website.
Cloud Webmaster team members have experience with Granicus, CivicPlus, OpenGov, CivicLive, Revize and more.
Master your website. Hire a Cloud Webmaster.
Our Cloud Webmasters
Kalee Cummings is a creative analyst whose background has centered in public policy and the non-profit industry. Kalee brings a strong research background, which is evident in her experience as a student researcher for CMC’s Policy Lab and CMC’s Data Science Capstone programs. She also developed her professional skills with her experience in SOURCE, a student-led non-profit consulting group, where she gained client services and project management expertise. In her experiences, Kalee has developed a strong propensity for learning and delivering successful results in the fields of local government and marketing. She is a recent graduate of Claremont McKenna College, with a Bachelor of Arts in Government, concentrating in public policy and organization, and a sequence in Data Science.
Kalee is a certified Hootsuite Social Marketing Professional. Her client work includes Pivot Charter Schools and various redistricting projects.