Ryder Explores New Community Alert Solutions at MMASC Annual Conference

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Tripepi Smith President Ryder Todd Smith will join Global Public Agency Lead at Nextdoor, Joseph Porcelli and Ryder speaking at MMASCPolitics and Government Outreach Team Member at Facebook, Jannelle Watson in a presentation at the Municipal Management Association of Southern California (MMASC) Annual Conference. The session, “Emergency Alerts: Not Just Nixle Anymore”, will be on October 29, 2020 from 3:30 p.m. to 4:30 p.m.

The panel will go over the Facebook Local Alerts and Nextdoor Emergency Alerts systems and their features, and how public agencies can best leverage these tools.

“The ongoing shift in our digital world has forced public agencies to adjust how they reach residents in times of crisis. Plus, here in California, we seem to be seeing crises more than ever,” Ryder said. “Dan and Janelle’s insights on digital emergency alerts will leave attendees with a new knowledge on how to spread emergency messaging to residents quickly.”

Join us for this presentation and register for the MMASC Annual Conference.

Saara Lampwalla, Melanie James, Karen Villasenor and Sara Madsen will also be attending the MMASC Annual Conference with Ryder. Tripepi Smith, a Platinum-Level Partner for MMASC, will also be hosting networking events during the conference week. The MMASC Annual Conference is from October 26, 2020 to October 29, 2020.

About Tripepi Smith

Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of American Canyon, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of El Cerrito, City of Indian Wells, City of La Cañada Flintridge, City of Lakeport, City of Lake Forest, City of Napa, City of Paramount, City of Santa Cruz, City of Tracy, City of Vallejo, Cal Choice Energy Authority, California Joint Powers Insurance Authority, Inland Empire Utilities Agency, Rowland Water District, California Contract Cities Association, California City Management Foundation, Institute for Local Government, League of California Cities, Renne Public Law Group, Bob Hall & Associates and Climatec Energy Services.


MMASC is one of the oldest and the largest associations of its kind in the nation and is recognized by both the International City / County Management Association (ICMA) and the League of California Cities. The organization’s more than 800 members represent local governments serving an estimated 22 million residents.

MMASC’s mission is to serve as a catalyst for public service excellence through the professional development of the leaders who serve our Southern California communities.  We provide a forum for local government professionals to establish meaningful connections, exchange resources and stimulate innovation.