City of Duarte Signs on for 3 More Years of Communications Support
After over two years of consistent communication support, the City of Duarte recently re-engaged Tripepi Smith for another three years of service.
“The City of Duarte values communication because we have a close-knit community that wants to be engaged, and we have news to share with them of efforts to enrich life in Duarte,” City Manager Daniel Jordan stated. “Tripepi Smith has been a consistent partner of ours, always available during moments of crisis and celebration. The depth of their team and local government experience helps our City use best practices for communicating and supplements outreach for city staff across departments.”
Duarte has worked with Tripepi Smith since 2014, first engaging the marketing-technology-public affairs firm for a Communications Assessment. Over nearly ten years, team Tripepi Smith has also delivered graphic design, photography, drone and videography services. In 2020, the City engaged Tripepi Smith for a medley of communication services, including monthly metric reporting, social media management, website content curation and press release and news article writing. By the end of that six-month agreement, the City turned to Tripepi Smith for another agreement, this time for two years. The City expanded its scope of support to include a refresh of its 2014 Communication Assessment, the creation of a style guide and a rebrand of its quarterly newsletter, City News.
In the latest agreement, the City continues much of this support.
“Our multi-year partnership is a testament to Tripepi Smith’s capacity to stay in step with our evolving needs,” Victoria Rocha, Duarte assistant to the city manager and public information officer, commented. “The City has now been through the pandemic, wildfires, city council transitions, a website redesign and so much more. Along the way, the Tripepi Smith team has been there, supporting our communications nearly every single day. Tripepi Smith has transformed the City of Duarte’s communications both in process and product, which has resulted in measurable positive results.”
Since 2020, the City has collaborated with Tripepi Smith to deliver 4,200 social media posts; a 30% increase in followers across social media platforms; nearly 100 news articles regarding City services, issues, projects and events; ongoing coverage in local media outlets and a refreshed and optimized website.
Senior Business Analyst Saara Lampwalla has been a part of the engagement since 2017 and became its lead in 2020. Business Analyst Kylie Sun and Junior Business Analysts Amy Gallagher and Noelle Feaster, among other Tripepi Smith analysts over the years, provide significant support. The team also regularly brings on firm creatives, including Senior Graphic Artist and Photographer Kjerstin Wingert and Graphic Artist Sophie Doane.
“Duarte places a huge priority on community engagement, education and transparency. Communication builds trust, but its council and staff working every day to deliver for residents that earns trust to begin with,” noted Saara. “Duarte city staff are smart, flexible and innovative, which makes our work both intellectually exciting and rewarding. I am grateful for the many years of partnership and look forward to the new milestones that await us as a team.”
About the City of Duarte
The City of Duarte was incorporated on August 22, 1957. Guided by integrity and transparency, the City provides exemplary public services in a caring and fiscally responsible manner with a commitment to our community’s future. For more information visit the City’s website. Follow the City of Duarte on Facebook; Twitter; Instagram and LinkedIn.
About Tripepi Smith
Tripepi Smith is a marketing, technology and public affairs firm based in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. The firm’s unique mix of marketing and technology prowess provides a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. Tripepi Smith provides full content creation services, including: ghostwriting, collateral development, photography, video production, search engine optimization, email marketing, crisis communications, social media management and website design and execution. Tripepi Smith clients include: City of Santa Ana, City of Culver City, City of Rolling Hills Estates, City of Tracy, City of Santa Cruz, City of Snoqualmie, City of Cupertino, City of Daly City, City of La Cañada Flintridge, City of Paramount, City of Huntington Beach, City of El Cerrito, City of Indian Wells, City of Yuba City, Santa Clara County Fire Department, Industry Business Council, NHA Advisors, CalChoice, California Joint Powers Insurance Authority, Rowland Water District, California Contract Cities Association, California City Management Foundation, League of California Cities, Institute for Local Government, Renne Public Law Group, West Coast Arborists, Inland Empire Utilities Agency and Climatec Energy Services.