Sara Madsen Earns Constant Contact Certification
Tripepi Smith’s “Always Be Learning” legacy continues as Junior Business Analyst Sara Madsen earns her certification as a Constant Contact Solutions Provider.
“The certification program positioned me to implement email marketing best practices and to maximize the benefits that the Constant Contact software has to offer,” said Sara. “Tripepi Smith recommends Constant Contact as a key component of any effective communications toolkit and I’m excited to offer what I’ve learned to our clients’ work.”
As an eight-time Constant Contact All Star Award recipient, Tripepi Smith utilizes Constant Contact as an email marketing tool, leveraging the platform for both clients and the firm’s own monthly newsletter. The software features user-friendly design tools, CANSPAM Act-compliant contact management resources and analytic capabilities such as measurement of open rates and click-throughs, enabling strong email campaigns.
“At Tripepi Smith, we like to think of communications as an equation: Content x Distribution = Impact,” says President Ryder Todd Smith. “Constant Contact offers the tools and training to ensure that our clients’ content is clear, concise and visually appealing, while its distribution is organized, reliable and measurable. I’m happy to add Sara to the list of Tripepi Smith team members who have the ability to make the impact our clients strive for in their communication efforts.”
About Tripepi Smith
Tripepi Smith is a marketing, technology and public affairs firm based in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. The firm’s unique mix of marketing and technology prowess provides a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. Tripepi Smith provides full content creation services, including: ghostwriting, collateral development, photography, video production, search engine optimization, email marketing, crisis communications, social media management and website design and execution. Tripepi Smith clients include: City of Santa Ana, City of Culver City, City of Rolling Hills Estates, City of Tracy, City of Santa Cruz, City of Snoqualmie, City of Cupertino, City of Daly City, City of La Cañada Flintridge, City of Paramount, City of Huntington Beach, City of El Cerrito, City of Indian Wells, City of Yuba City, Santa Clara County Fire Department, Industry Business Council, NHA Advisors, CalChoice, California Joint Powers Insurance Authority, Rowland Water District, California Contract Cities Association, California City Management Foundation, League of California Cities, Institute for Local Government, Renne Public Law Group, Inland Empire Utilities Agency and Climatec Energy Services.