Ryder Todd Smith Guest Lectures at USC Price School of Public Policy
On February 15, 2018, Tripepi Smith President Ryder Todd Smith guest lectured at a local government administration-focused class at the University of Southern California.
The “Seminar in the Administration of Local Government” course, taught by Carl Alameda, Director of Administration for the City of La Cañada Flintridge, is part of USC’s graduate program within the Sol Price School of Public Policy.
Following student presentation of a mock staff report on a street pavement project, Smith presented the state of city communications in 2018. In addition to specific suggestions and topics he frequently advises Tripepi Smith clients on, Smith shared recent instances of city communication failures and lessons that could be gleaned from these experiences.
“It was an honor to speak to MPA students at the University of Southern California. USC is a recognized leader in training the next generation of public policy leaders and has a major impact on thought leadership for the profession. Communications is an aspect of local government that will always be critical to our cities’ success, and as such, deserves the attention of these future professionals,” said Smith. “Tripepi Smith has always been committed to giving back to the local government profession through association involvement and sharing ideas. This is yet another way we are partnering for the great good of advancing solid ideas that–I hope–will aid California local government.”
Ryder is frequently sought after for his expertise on public agency use of social media and general public agency communications. He has previously spoken at conferences for the California Contract Cities Association, Municipal Management Association of Northern California, Municipal Management Association of Southern California,International City County Management Association, the League of California Cities North Bay Division, Orange County City Managers Association and Stanford University’s California Local Governance Summer Institute.
About Tripepi Smith
Tripepi Smith is a marketing, technology and public affairs firm located in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. Its unique mix of marketing and technology prowess provide a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. The firm also provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of Culver City, City of Rolling Hills Estates, City of La Puente, City of Tracy, City of Cupertino, City of Duarte, City of Millbrae, City of Daly City, City of La Cañada Flintridge, City of Fountain Valley, City of Paramount, Rowland Water District, Valley Water Company, California Contract Cities Association, California City Management Foundation, League of California Cities, Institute for Local Government, Renne Public Law Group, Avenu Insights and Analytics, Inland Empire Utilities Agency and Climatec Energy Services.