New Website for El Toro Water District
The El Toro Water District has launched a new website built by Tripepi Smith. The website is a significant upgrade from the District’s prior website, and provides easy access to information for ratepayers served by the District.
The website is built on the open source WordPress content management system platform. Management of the website’s content is made easy by the backend tools available to District staff to update images and text throughout the website. Special care was placed on simplicity of design and readability of fonts to make the users experience, particularly for an old demographic of ratepayers, as simple and easy to read as possible.
“Launching a new website can seem daunting, but the team at Tripepi Smith made it simple and successful. From friendly staff to a design process that clearly sought to understand our goals, I strongly recommend Tripepi Smith for any public agency embarking on a new website,” said Sherri Seitz, Public Relations Administrator at El Toro Water District. “El Toro Water District is focused on customer outreach and education, and the investment in the Tripepi Smith-built website will yield great results.”
“The team at El Toro Water District is clearly committed to transparency and a simple message of quality reliable water. They were a great partner in pulling the site together,” said Ryder Todd Smith, President of Tripepi Smith. “It is great to have another water district in California with a website built by Tripepi Smith.
The website features easy access to agendas and minutes, highlights access to key District services on the homepage, integrates with a Constant Contact email distribution solution, and has a responsive design that is friendly for computers, tablets and mobile phones.
In addition to the new website, Tripepi Smith also assisted the District with a new website privacy policy, a custom designed email template for Constant Contact, creation of a social media policy and branding of social media platforms.
The mission of the El Toro Water District is to provide its customers a safe, adequate and reliable supply of water and wastewater service in an environmentally and economically responsible way.
Tripepi Smith is a marketing, technology and public affairs firm located in Orange County, CA. Its clients include for-profit, non-profit and public agencies throughout the state of California. Its unique mix of marketing and technology prowess provide a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. The firm also provides full content creation services, including: ghostwriting, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith’s clients include: Rowland Water, California Contract Cities Association, California City Management Foundation,California Utility Executive Management Association, Climatec Energy Services, Big Independent Cities Excess Pool, Independent Cities Finance Authority, City of Duarte, City of La Cañada Flintridge,City of Livermore, City of Placentia and City of Norwalk.