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TS Discusses Crisis Comms at MMASC Fall Webinar

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Tripepi Smith President Ryder Todd Smith, Director Jon Barilone and Manhattan Beach Senior MMASC logoManagement Analyst George Gabriel, MPP were the first to present in the Municipal Management Association of Southern California’s (MMASC) fall webinar series.

“Disasters generate immense pressure on organizations. They’re hard to manage, especially when you don’t have your communications plan together,” Ryder commented. “Tripepi Smith is honored to have been entrusted by many public agencies to aid their crisis response. We’ve learned so many lessons from working with agencies across the state, and we’re happy to have brought these insights to the MMASC audience.”

At 2 p.m. on Thursday, September 3, MMASC members joined the panel to hear the firm’s 7 Cardinal Rules of Crisis Communications. Inspired by lessons learned in the trenches and 2020’s unforeseen challenges, attendees learned of tried and true notification platforms, checklists, inter-agency communications, frequency of communications and leveraging social media to its fullest.

“We need to continue talking about how we can best handle communications before, during and after disasters,” Jon commented. “I’m glad we got to continue this discussion with MMASC. I know that as we shared experiences, tips and even failures, we will be better prepared for what may come our way in the future.”

To find other MMASC webinars and events, visit MMASC’s event calendar.

About the Municipal Management Association of Southern California (MMASC)

MMASC is one of the oldest and the largest associations of its kind in the nation and is recognized by both the International City / County Management Association (ICMA) and the League of California Cities. The organization’s more than 800 members represent local governments serving an estimated 22 million residents. The membership is composed of city managers, HR directors, analysts, graduate students, interns, executive recruiters, private sector consultants, non-profit managers, county administrators, and special district professionals representing local governments within a nine-county area of Southern California. MMASC’s mission is to serve as a catalyst for public service excellence through the professional development of the leaders who serve our Southern California communities. They provide a forum for local government professionals to establish meaningful connections, exchange resources and stimulate innovation.

About Tripepi Smith

Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of American Canyon, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of El Cerrito, City of Indian Wells, City of La Cañada Flintridge, City of Lakeport, City of Lake Forest, City of Napa, City of Paramount, City of Santa Cruz, City of Tracy, City of Vallejo, Cal Choice Energy Authority, California Joint Powers Insurance Authority, Inland Empire Utilities Agency, Rowland Water District, California Contract Cities Association, California City Management Foundation, Institute for Local Government, League of California Cities, Renne Public Law Group, Bob Hall & Associates and Climatec Energy Services.