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CalChoice Calls on TS for Video Series

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Tripepi Smith’s Cameron Grimm and Saara Lampwalla were called on by California Choice Energy Authority (CalChoice), a community choice aggregation-focused joint powers authority (JPA), to create a five-part video series highlighting its member agencies.

“We are thrilled with Cameron, Saara and the rest of Team Tripepi Smith’s work for us,” said Barbara Boswell, Treasurer, CalChoice. “Our city partners have shared nothing but positive feedback about their videos and working with Tripepi Smith. They’re satisfied with how the story of their journeys to establishing their own CCAs have been told. Tripepi Smith has proven time and again that they are a committed, capable partner in advancing local control through CalChoice’s JPA offerings. They understand that together, cities are stronger and face less risk when pushing innovative programs like community choice aggregation.”

The series spotlighted the Town of Apple Valley, City of Lancaster, City of Pico Rivera, City of Rancho Mirage and City of San Jacinto. In each video, local government leaders share what it took to launch their CCA with the support of CalChoice, what they’ve learned along the way and how they’re using financial savings in their communities.

“Working with CalChoice on these projects was an enriching experience,” said Cameron Grimm, Tripepi Smith senior business analyst. “CalChoice’s members are at different stages in implementing their own programs, but share a common goal. During production, it was apparent to both of us that CalChoice has delivered experience and expertise to its members and has the capacity to help any municipality that seeks to form a CCA.”

Cameron and Saara traveled to each CalChoice member agency’s community to film staff discussing their experiences launching their own CCA.

“While we got to learn more about our long-term client,” Cameron continued, “we also found a lot of value in learning about the CalChoice member agencies and the positive impact they’ve had in their communities.”

CalChoice has been a Tripepi Smith client since August of 2017.

About California Choice Energy Authority (CalChoice)

CalChoice is a pioneering Community Choice Aggregation solution for cities in California. The joint powers authority provides an innovative model that retains local control of utility services for cities who partner with CalChoice while alleviating operational risk and administrative overhead associated with the implementation of CCA. CalChoice’s joint power authority model is quickly becoming the gold standard for implementation of CCA by California cities.

About Tripepi Smith

Tripepi Smith is a marketing, technology and public affairs firm located in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. Its unique mix of marketing and technology prowess provide a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. The firm also provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of Culver City, City of Rolling Hills Estates, City of La Puente, City of Tracy, City of Cupertino, City of Duarte, City of Millbrae, City of Daly City, City of La Cañada Flintridge, City of Santa Ana, City of Paramount, Rowland Water District, Valley Water Company, California Contract Cities Association, California City Management Foundation, League of California Cities, Institute for Local Government, Renne Public Law Group, Avenu Insights and Analytics, Inland Empire Utilities Agency and Climatec Energy Services.

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