TS President Speaks at Stanford
On July 25, 2018, Tripepi Smith President Ryder Todd Smith presented at Stanford University as a part of the California Local Governance Summer Institute. For the second year in a row, Ryder spoke at the week-long educational retreat for city and county leadership and staff. Speaking on the importance of community engagement, Ryder established grounds for social media’s role in local government. He shared his popular axioms and provided attendees with a list of social media best practices and resources to help set them on track to building a strong social media presence for their agencies.
“Our goal with the California Local Governance Summer Institute is to increase the skills of key leaders in local government while also sharing innovative solutions and technological advances that improve California communities. The programs harnesses the power of Stanford’s rigor and intellectual breadth into an intense week of both pragmatic and theoretical training,” said Blas L. Pérez Henríquez, Ph.D. faculty director for the program. “Innovation can’t happen without bringing along our communities in the process and that requires strong communication skills. Ryder brings his experiences from across California to our participants and shares bleeding edge issues with our participants. He is a welcome addition to the week.”
Ryder shared the floor with Brian Moura, Senior Advisor for Regional Government Services Authority, Christina Gilmore, Assistant to the City Manager for the City of Mountain View and Hanna Stelmakhovych, Public Engagement Program Assistant for the Institute of Local Government.
“Once again, I am honored to have been invited to Stanford and to speak to the movers and shakers in city and county government. Tripepi Smith will always strive to support the local government community by sharing best practices and lessons learned from our work with public agencies throughout California,” said Ryder. “At this year’s meeting, I went over key strategies and tactics as well as added new observations my team and I have made in the last year. The social media landscape is ever-evolving, and we’re happy to be known as being on the brink of all things cutting edge in it.”
Ryder is frequently sought after for his expertise on public agency use of social media and general public agency communications. He has previously spoken at conferences for the California Contract Cities Association, Municipal Management Association of Northern California, Municipal Management Association of Southern California, International City County Management Association, the League of California Cities North Bay Division and the Orange County City Managers Association.
The next California Local Governance Summer Institute is scheduled for July 21-26, 2019.
About the California Local Governance Summer Institute
The California Local Governance Summer Institute offers city managers, county executives, regional directors and other senioruarte local government officials from throughout the West the opportunity to exchange and acquire tools for improving local government performance and enhancing prospective analytical capacity to innovate and anticipate societal change.
About Tripepi Smith
Tripepi Smith is a marketing, technology and public affairs firm located in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. Its unique mix of marketing and technology prowess provide a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. The firm also provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of Culver City, City of Rolling Hills Estates, City of La Puente, City of Tracy, City of Cupertino, City of Duarte, City of Millbrae, City of Daly City, City of La Cañada Flintridge, City of Fountain Valley, City of Paramount, Rowland Water District, Valley Water Company, California Contract Cities Association, California City Management Foundation, League of California Cities, Institute for Local Government, Renne Public Law Group, Avenu Insights and Analytics, Inland Empire Utilities Agency and Climatec Energy Services.