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Tripepi Smith Insights: CCA CommuniCAtor

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As the exclusive provider of communication services for the Clean Energy Alliance (CEA) and California Choice Energy Authority (CalChoice), Tripepi Smith’s subject matter expertise in Community Choice Aggregation (CCA), or Community Choice Energy (CCE), is unique. We pride ourselves in working alongside public agency staff members to ensure community messaging is reaching and engaging key audiences to promote their involvement.

Our team has supported branding efforts, communication plans, strategic messaging, public and media relations strategies, community engagement initiatives, graphic design, websites, photography and videography that have empowered not only CEA and CalChoice, but also the public agencies and community choice aggregators that comprise their membership, to better engage and connect with their residential and business customers.

In a new Tripepi Smith Insights series, we’ll examine myriad aspects of communicating the value and impact of CCAs—adhering to complex regulatory notification requirements, developing strategic communication plans to reduce customer opt-out rates, optimizing website user experiences, bolstering community engagement, and more—all through the lens of five years of practical experience with our 11 past and present CCA clients. We’ll also share insight from reputable leaders in the field, as well as project spotlights and lessons learned.

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