Sydni Overly Promoted to Director
Tripepi Smith is pleased to announce the promotion of Sydni Overly to Director effective April 1, 2025.
“The past four years at Tripepi Smith have been fundamental in my career growth. I’ve appreciated the opportunity to build on my local government experience and apply my expertise in new, creative ways,” said Sydni. “This opportunity is a testament to the team – they’ve paved the way for me with their ongoing support and mentorship. I look forward to the journey ahead and the new horizons it will bring.”
Sydni graduated with a Bachelor of Arts in Sociology from Boston University, and holds a Master of Arts in Public Administration (MPA) from California State University, Long Beach. She joined Tripepi Smith as a Business Analyst in 2021, bringing a background in local government, community outreach and emergency management.
“Sydni has proven herself as a natural born leader with her work at Tripepi Smith,” said President Ryder Todd Smith. “She embodies the qualities that make a Tripepi Smith rock star, offering insight and support to her team and delivering the best work for her clients. Sydni has impeccable project management skills, allowing her to lead an teams across various strategic projects, especially crisis communications. She has become a go-to resource on our team in crisis situations, and I am confident that she will continue serving as a mentor and succeed in her new role.”
Sydni’s clients include the Cities of Alameda, Atascadero, Malibu, Renton, Richland, Rohnert Park, Santa Paula, San Luis Obispo, Stevenson and Vacaville, as well as the Human Services IT Advisory Group (HSITAG). In addition to client work, Sydni leads Tripepi Smith’s Local Information Network of Knowledge (LINK) platform, a forum for local government professionals in California to find information on a range of topics and crowdsource expertise on essential subject matters.
About Tripepi Smith
Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, aerial imagery, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith’s diverse clients include: City of American Canyon, City of Calabasas, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of Grover Beach, City of Indian Wells, City of La Cañada Flintridge, City of Lake Forest, City of Livermore, City of Malibu, City of Napa, City of Palmdale, City of Paramount, City of Tracy, CalChoice Energy Authority, California Joint Powers Insurance Authority, Santa Clara County Fire Department, Costa Mesa Sanitary District, Rowland Water District, California City Management Foundation, Renne Public Law Group, West Coast Arborists, Scripps College, Blind Children’s Center and Climatec.