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Ryder Speaks at WCMA Summer Conference

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Ryder Todd SmithTripepi Smith President Ryder Todd Smith was invited to speak at the Washington City/County Management Association’s (WCMA) Summer Conference. In “​Axioms & Social Media: How to Upgrade Your Social Media Strategy,” Ryder covered key principles local government staff and leaders should know when navigating today’s communications environment.

“I’m honored speak to WCMA’s membership on communications for public agencies. WCMA foments thought leadership and has been an open partner for Tripepi Smith,” said Ryder. “I shared golden nuggets of wisdom and best practices that can inspire Washington’s local government leaders to see social media through a new lens. We all know social media is a volatile space for public agencies. My goal is to show people the tangible steps their agency can take to navigate today’s environment.”

Ryder shared his tried-and-true axioms, discussed social media as an engagement tool for local governments to make the greatest impact on their constituencies, identified the benefits of social media metrics and reviewed how agencies can respond to social media feedback and complaints.

The “​Axioms & Social Media: How to Upgrade Your Social Media Strategy” was on Thursday, August 16.

About Washington City/County Management Association (WCMA)

The primary goal of the Washington City/County Management Association is to increase the knowledge, proficiency, quality and professionalism of local government management by providing education, information, and support services to members and their agencies. Members include managers, administrators, and assistants of municipalities, counties, and other similar government agencies.

About Tripepi Smith

Tripepi Smith is a marketing, technology and public affairs firm located in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. Its unique mix of marketing and technology prowess provide a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. The firm also provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of Culver City, City of Rolling Hills Estates, City of La Puente, City of Tracy, City of Cupertino, City of Duarte, City of Millbrae, City of Daly City, City of La Cañada Flintridge, City of Fountain Valley, City of Paramount, Rowland Water District, Valley Water Company, California Contract Cities Association, California City Management Foundation, League of California Cities, Institute for Local Government, Renne Public Law Group, Avenu Insights and Analytics, Inland Empire Utilities Agency and Climatec Energy Services.

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