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Ryder to Discuss Enhancing Council Meeting Video at MMASC AC

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Ryder Todd SmithTripepi Smith President Ryder Todd Smith has been invited to speak at the Municipal Management Association of Southern California’s (MMASC) Annual Conference. In “Enhancing Council Meeting Video – Move from Mundane to Extraordinary,” Ryder will lend his voice to a discussion about key steps local governments should take in order to ensure their council videos are reaching a larger audience in an engaging manner. He will be joined by Dan Fenstermaker, a media services specialist with the City of Brea and Melissa Kuehne, the communications and development manager with the Institute for Local Government.

The “Enhancing Council Meeting Video – Move from Mundane to Extraordinary” panel will be held on Thursday, October 18 at 9:45 a.m.

“Cities invest hundreds of thousands of dollars in equipment and staff power to video broadcast their council meeting for the sake of transparency. Our panel will explore the idea of turning these council meetings into more compelling and digestible content for residents with a goal of increasing education and engagement,” said Ryder. “MMASC is a great venue to share best practices, and having Dan and Melissa on the panel will ensure the audience hears and sees some great ideas to bring home to their cities.”

Tripepi Smith has become a fixture at the MMASC Annual Conference. The firms hosts a major reception event every year and Ryder is a frequent speaker at the organization’s conferences. Tripepi Smith is also a partner of the Association, and at this year’s Annual Conference, the firm will provide photography services. Additionally, a total of six Tripepi Smith team members, including Director Jon Barilone, Business Analyst Melanie James, Graphic Designer Kjerstin Nichter and Junior Business Analysts Karen Villaseñor and Sara Scarbo, will accompany Ryder in Indian Wells.

About MMASC

Formed in 1953 to address the professional needs of local government employees and their private sector counterparts, MMASC is one of the oldest and largest associations of its kind in the nation. It is recognized by both the International City / County Management Association (ICMA) and the League of California Cities. With over 700 members, MMASC represents cities that serve an estimated 22 million residents. The membership is composed of city managers, HR directors, analysts, graduate students, interns, executive recruiters, private sector consultants, nonprofit managers, county administrators and special district professionals from local governments within a nine-county area of Southern California.

About Tripepi Smith

Tripepi Smith is a marketing, technology and public affairs firm located in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. Its unique mix of marketing and technology prowess provide a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. The firm also provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of Culver City, City of Rolling Hills Estates, City of La Puente, City of Tracy, City of Cupertino, City of Duarte, City of Millbrae, City of Daly City, City of La Cañada Flintridge, City of Santa Ana, City of Paramount, Rowland Water District, Valley Water Company, California Contract Cities Association, California City Management Foundation, League of California Cities, Institute for Local Government, Renne Public Law Group, Avenu Insights and Analytics, Inland Empire Utilities Agency and Climatec Energy Services.

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