Liann So Joins Team Tripepi Smith
Tripepi Smith welcomed Liann So, a recent graduate of San Diego State University, to the team as one of its newest Junior Business Analysts on July 31, 2023. Liann will be based in San Diego.
“I am excited to dive in with Tripepi Smith and assist local government clients in making a positive impact within their communities,” Liann noted. “I felt welcomed from Day 1 with the firm, and I am ecstatic to learn more about the local government realm while further developing the marketing skills I bring to the table. Knowing that I will be making a positive impact on California’s communities is the best motivation to wake up with every day. I am honored that I will be able to do so with Tripepi Smith.”
Liann graduated with a Bachelor of Arts in International Business, with a focus on Japanese Studies and Marketing. Having lived abroad for over ten years along along with her previous experience as an intern for a Japanese marketing agency, Liann has gained immense experience in multicultural marketing and working with diverse audiences.
Before joining Tripepi Smith, Liann helped develop a new marketing plan for Reading Legacies, a San Diego-based non-profit organization. She also gained experience with marketing strategy and media execution for public health campaigns while interning for Rescue Agency, a behavior change marketing agency serving local, state, and federal government agencies.
“Tripepi Smith is excited to welcome Liann to our team this summer,” said Tripepi Smith CFO Nicole Smith. “With her prior experience working on marketing campaigns for government agencies, we are looking forward to having Liann as a valuable addition to our growing team.”
About Tripepi Smith
Tripepi Smith is a marketing, technology and public affairs firm based in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. The firm’s unique mix of marketing and technology prowess provides a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. Tripepi Smith provides full content creation services, including: ghostwriting, collateral development, photography, video production, search engine optimization, email marketing, crisis communications, social media management and website design and execution. Tripepi Smith clients include: City of Santa Ana, City of Culver City, City of Rolling Hills Estates, City of Tracy, City of Santa Cruz, City of Snoqualmie, City of Cupertino, City of Daly City, City of La Cañada Flintridge, City of Paramount, City of Huntington Beach, City of El Cerrito, City of Indian Wells, City of Yuba City, Santa Clara County Fire Department, Industry Business Council, NHA Advisors, CalChoice, California Joint Powers Insurance Authority, Rowland Water District, California Contract Cities Association, California City Management Foundation, League of California Cities, Institute for Local Government, Renne Public Law Group, Inland Empire Utilities Agency and Climatec Energy Services.