Indian Wells Enlists Tripepi Smith for Video Production
“Even though we cannot meet in person for our usual events and celebrations, keeping our City engaged is a top priority,” said Chris Freeland, City of Indian Wells City Manager. “By adapting our events to be completely virtual, we are able to continue the traditions that make our community unique. Tripepi Smith always excels at connecting with residents, and they were vital to making these videos come to life.”
The State of the City is released annually to discuss the progress made on Indian Wells’ goals and initiatives. In light of the COVID-19 pandemic, the 2020 State of the City centered around the City’s financial priorities, economic development opportunities, adjustments to resident benefits, public safety and housing.
Typically, the City also hosts a large Veterans Day ceremony at City Hall to honor and celebrate its veterans. This year, due to COVID-19 safety restrictions, the City opted for a video message to virtually commemorate the holiday. Five new inductees to the City’s veteran memorial were introduced and the City Council took time to thank veterans in the video.
“Keeping communities connected is crucial during this time and hosting virtual events is a move all public agencies should consider. It’s a pleasure to work with the Indian Wells team as they always aim for creative solutions,” said Senior Business Analyst Cameron Grimm.
Cameron leads the Indian Wells team, wrote the scripts for both videos and produced the introduction to the 2020 State of the City. The Indian Wells team then worked with Palm Desert High School’s Film and Broadcasting Program students to film the videos.
Indian Wells has been a client of Tripepi Smith since 2018. Cameron, Junior Business Analyst Sara Madsen and Junior Business Analyst Kaetlyn Hernandez work with the City on social media management, metrics reporting, graphic design support, website support, and news article, press release and newsletter development.
About the City of Indian Wells
Located in the heart of Southern California’s Desert Resort communities, the City of Indian Wells is recognized worldwide for its tranquil and luxurious resort environment. Then and now, astute planning and city leadership have helped Indian Wells achieve status as one of the premier residential resorts and vacation destinations in the United States. Guests and residents alike are continually drawn to the many amenities that Indian Wells offers including four world-class resorts, Indian Wells Golf Resort and Indian Wells Tennis Garden, a variety of cultural programs, impressive resident benefits, and much more. Whether you are here for a day, a week or a lifetime, idyllic Indian Wells offers a peerless experience that truly elicits a state of overall well-being.
About Tripepi Smith
Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of American Canyon, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of El Cerrito, City of Indian Wells, City of La Cañada Flintridge, City of Lakeport, City of Lake Forest, City of Napa, City of Paramount, City of Santa Cruz, City of Tracy, City of Vallejo, Cal Choice Energy Authority, California Joint Powers Insurance Authority, Inland Empire Utilities Agency, Rowland Water District, California Contract Cities Association, California City Management Foundation, Institute for Local Government, League of California Cities, Renne Public Law Group, Bob Hall & Associates and Climatec Energy Services.