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Tripepi Smith Assists the City of Fullerton with a Virtual State of the City

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City of Fullerton logoThe City of Fullerton called on Tripepi Smith to assist with video production for the City’s first-ever virtual State of the City on April 29, 2021. The State of the City event provided a venue to discuss progress on recent developments in the City as well as plans for the future. Tripepi Smith conducted interviews with community leaders, including the Fullerton City Council, St. Jude Medical Center and CSU Fullerton, to create several short videos explaining Fullerton’s vision for the upcoming year.

Throughout the State of the City, the City of Fullerton Mayor Bruce Whitaker explained his policy objectives through a single theme: “Give the P’s a chance.” By focusing on the pandemic, potholes, pavement, pipes, pensions, poverty, public safety and prosperity, the City of Fullerton is prioritizing policy areas that will position the City for success.

The project, led by Senior Business Analyst Melanie James, involved two full days of filming interviews and b-roll footage, as well as a full day of drone footage to capture a variety of locations around the city. Director Cameron Grimm played a key role in writing compelling interview questions, Business Analyst and FAA Certified Drone Operator Skylar Hunter captured high-quality drone footage throughout the City, and long-time Tripepi Smith Subcontractor Empire Media Productions Owner Eric Lowy and Videographer Nolan Voge handled filming interviews, capturing broll and editing each video.

“Our team enjoyed working with the City of Fullerton on their State of the City videos. Fullerton has a team of committed staff who care deeply about the progress and success of their city programs,” said Melanie. “The City and Team Tripepi Smith worked collaboratively and efficiently, which allowed us to produce a high-quality product in a short time frame.”

The final product for the City of Fullerton’s 2021 State of the City can be viewed here.

About the City of Fullerton

Located in northern Orange County, the City of Fullerton is a full-service city renowned for its unique mix of residential, business, educational and cultural environments which provide an outstanding quality of life for both residents and businesses alike. Fullerton was founded in 1887 and currently has a total population of 135,161. One of the largest cities in Orange County, Fullerton is a community with a strong sense of tradition, one that treasures its historic past as it prepares to meet the challenges of its future.

About Tripepi Smith

Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of American CanyonCity of Culver CityCity of CupertinoCity of Daly CityCity of DuarteCity of Grover BeachCity of Santa PaulaCity of Indian WellsCity of La Cañada FlintridgeCity of Lake ForestCity of LivermoreCity of NapaCity of ParamountCity of MartinezCity of TracyCity of VallejoCalChoice Energy AuthorityCalifornia Joint Powers Insurance AuthoritySanta Clarita Valley Water AgencySanta Clara County Fire DepartmentCosta Mesa Sanitary DistrictRowland Water DistrictCalifornia Contract Cities AssociationCalifornia City Management FoundationRenne Public Law GroupBob Hall & Associates and Climatec.