Emily Mason is Hootsuite Social Marketing Certified

Emily Mason is Hootsuite Social Marketing Certified

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Senior Business Analyst Emily Mason has earned her Hootsuite Social Marketing Certification.

This certification demonstrates Emily’s knowledge of the core principles of social media marketing. This includes everything from social media strategy, to the creation of engaging and effective content and running advertising campaigns.

“This certification process has definitely better positioned me to better serve our clients,” said Emily. “This is especially true with regard to creatively leveraging curated and user-generated content to help unlock new possibilities and better connect with our clients’ communities. It is great to have Tripepi Smith invest in my skills.”

The Hootsuite Social Marketing course provides training in multiple aspects of social marketing, including social media strategy, social advertising fundamentals, optimizing social media profiles and more. To receive the certification, individuals must take a timed 60-question exam and pass with an 80 percent or higher.

“Tripepi Smith prides itself on integrating technology and staying ahead of the curve on digital trends with our marketing and public affairs,” Tripepi Smith Co-Founder and Chief Financial Officer Nicole Smith said. “We’ll continue to invest in the educational and professional development of our employees to ensure we deliver for clients as effectively and efficiently as possible. Emily’s success demonstrates she is living the ‘Always-Be-Learning’ mantra that’s a part of our culture here at Tripepi Smith.”

About Tripepi Smith

Tripepi Smith is an Orange County-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of American Canyon, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of El Cerrito, City of Indian Wells, City of La Cañada Flintridge, City of Lakeport, City of Lake Forest, City of Paramount,City of Rolling Hills Estates, City of Santa Ana, City of Santa Cruz, City of Tracy, City of Yuba City, Cal Choice, California Joint Powers Insurance Authority, Bellflower-Somerset Mutual Water Company, Inland Empire Utilities Agency, Rowland Water District, Valley Water Company, California Contract Cities Association, California City Management Foundation, Institute for Local Government, League of California Cities, Renne Public Law Group, Bob Hall & Associates and Climatec Energy Services.