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Tripepi Smith Provides Communications Support for the City of Burlingame

In April 2021, the City of Burlingame enlisted Tripepi Smith to evaluate the City’s communication efforts and provide communications support as needed, including serving as a resource for crisis communications and media outreach.

“The City of Burlingame understands the importance of effective communication with our community,” said City Manager, Lisa Goldman. “The talented team at Tripepi Smith has provided valuable recommendations that will help improve our communications efforts. We look forward to continuing our work with the firm.”

Principal Jon Barilone, Director Cameron Grimm and Senior Business Analysts Karen Villasenor and Saara Lampwalla began the thorough process of analyzing the City’s communications efforts. This undertaking involved interviews with City staff, social media reviews, in-depth metrics reporting, a website assessment and more to provide observations and suggestions in a comprehensive Communications Assessment.

“The Burlingame staff does a great job keeping their residents informed on City related issues,” said Cameron. “We are excited to assist them with taking their communication efforts to the next level.”

The Tripepi Smith team is now in the process of wrapping up a Strategic Communication Playbook to provide guidance on crisis communications, special event promotions, emergency communications and City projects based on the recommendations in the Communications Assessment.

About the City of Burlingame

The City of Burlingame is an American suburban city of approximately 28,000 people in San Mateo County, California. It is located on the San Francisco Peninsula and has a significant shoreline on San Francisco Bay. It is known for its high residential quality of life and is often referred to as the City of Trees.

About Tripepi Smith

Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of American Canyon, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of Grover Beach, City of Santa Paula, City of Indian Wells, City of La Cañada Flintridge, City of Lake Forest, City of Livermore, City of Napa, City of Paramount, City of Martinez, City of Tracy, City of Vallejo, CalChoice Energy Authority, California Joint Powers Insurance Authority, Santa Clarita Valley Water Agency, Santa Clara County Fire Department, Costa Mesa Sanitary District, Rowland Water District, California Contract Cities Association, California City Management Foundation, Renne Public Law Group, Bob Hall & Associates, West Coast Arborists and Climatec.