Blair Welch Earns Hootsuite Advanced Social Advertising Certification
New Tripepi Smith Junior Business Analyst Blair Welch recently earned a certification in Hootsuite Advanced Social Advertising. This advanced certification explores strategies in the paid advertising feature that nearly all social networks offer.
“Social media is a crucial tool in both personal and professional settings,” Blair said. “I am happy to carry the Tripepi Smith torch of ‘Always Be Learning’ and look forward to applying these new skills to support my clients’ goals.”
The Hootsuite Advanced Social Advertising Certification delves into fundamental social media advertising concepts. Lessons include optimizing ad receptivity and saving money and optimizing ads. The training culminates into a one hour, 50-question final exam.
“Our ability to provide expert insight on all social media platforms is essential to what we do at Tripepi Smith,” President Ryder Todd Smith said. “Tripepi Smith’s culture encourages continuous learning. Paired with our team’s inherent drive to be the best for our clients, we’re constantly diving into the latest in marketing technologies. This keeps our clients one step ahead.”
About Tripepi Smith
Tripepi Smith is a marketing, technology and public affairs firm located in Orange County, CA. Its clients include for-profit, nonprofit and public agencies throughout the state of California. Its unique mix of marketing and technology prowess provides a competitive advantage for organizations seeking to leverage the Internet to achieve their communication goals. The firm also provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of Culver City, City of Rolling Hills Estates, City of Tracy, City of Cupertino, City of Duarte, City of Daly City, City of La Cañada Flintridge, City of Santa Ana, City of Paramount, City of Huntington Beach, City of El Cerrito, City of Indian Wells, City of Yuba City, Industry Business Council, NHA Advisors, Cal Choice, California Joint Powers Insurance Authority, Rowland Water District, Valley Water Company, California Contract Cities Association, California City Management Foundation, League of California Cities, Institute for Local Government, Renne Public Law Group, Inland Empire Utilities Agency and Climatec Energy Services.