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Allison Torres Earns Hootsuite Certification

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Junior Business Analyst Allison Torres has earned her Hootsuite Social Marketing Certification.

This certification confirms Allison’s comprehensive knowledge of social media marketing, which comprises topics like social media auditing and content creation.

“The Hootsuite Social Marketing course allowed me to gain a deeper understanding of strategic social marketing strategies. Social media never sleeps, so I want to continue learning and growing my skills on the digital front so I can add value for Tripepi Smith clients,” said Allison. “I chose Tripepi Smith because they offered a constant learning environment that award merit and quality work, and the team’s support for my certification affirms that offer.”

The Hootsuite Social Marketing course covers numerous topics relating to social media, including social media strategy, social media best practices and advertising fundamentals. To receive this certification, one must complete a 60 question exam, with a score of 80 percent or higher.

“At Tripepi Smith we aim to give every client top-tier marketing and communication services. The digital world is constantly evolving, so we are continuously investing in the training and certifications of our team,” said Ryder Todd Smith, president of Tripepi Smith. “Allie is off to a great start at Tripepi Smith, and I look forward to supporting her expanding set of skills in the coming years.”

About Tripepi Smith

Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, search engine marketing, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of American Canyon, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of El Cerrito, City of Indian Wells, City of La Cañada Flintridge, City of Lakeport, City of Lake Forest, City of Napa, City of Paramount, City of Santa Cruz, City of Tracy, City of Vallejo, Cal Choice Energy Authority, California Joint Powers Insurance Authority, Inland Empire Utilities Agency, Rowland Water District, California Contract Cities Association, California City Management Foundation, Institute for Local Government, League of California Cities, Renne Public Law Group, Bob Hall & Associates and Climatec Energy Services.