eNewsletter Training for Santa Monica
Tripepi Smith delivered a training seminar for the public information staff of the City of Santa Monica. After searching for a firm that specialized in communications between cities and residents, the City of Santa Monica hired the Tripepi Smith to train over 25 staff members on best practices for eNewsletter strategies in their individual departments. The presentation included specific suggestions for improvements on submitted sample newsletters.
“Santa Monica is an urban full-service city with a complex web of community outreach solutions and needs. The residents tend to be highly engaged and the City has always shown a proclivity toward engagement and transparency,” commented Ryder Todd Smith, cofounder and president of Tripepi Smith. “It was a fun engagement with a very inquisitive group of city staff, and I appreciate that as both a profession and a citizen.”
Tripepi Smith specializes in marketing, technology and public affairs consulting services. The firm’s clients include private companies, joint powers authorities, non-profits and city governments across the State of California. Tripepi Smith’s work on city enewsletters reflects perfectly on the firm’s three areas of focus, leveraging knowledge of technology, marketing and public affairs to identify the best solutions for local governments in California.